EUROPEAN BABY FORMULA TRUSTED BY MILLIONS

Certified organic products from Europe - Fast Delivery Worldwide.

Excellent 4.9 | 1000+ Customers

"Finally, a store that gets it right every time! High quality, genuine products, fast service, and easy to shop. My new favorite."

— Sarah T.

🇺🇸 Update for U.S. Customers

Customs clearance is taking a little longer right now in U.S., but this is only temporary until the new system settles in.

We cover 100% of import duties and taxes. No surprise fees.

🌍 Our 100% Best Price Guarantee

WHY CHOOSE US?

FAST AND RELIABLE DELIVERY

Get your baby formula quickly with reliable and safe shipping options.

Fresh organic certified products

Every item is strictly quality checked and EU certified.

Directly from Europe

Authentic formula supplied straight from trusted European producers.

Buy more & save more

Order in bulk and enjoy savings while never running out of formula.

Striking 99% customer repeat rate

Parents return for trust, quality, and great service.

Dedicated customer support

Our team is always here to help with your every request.

FAST AND RELIABLE DELIVERY

Get your baby formula quickly with reliable and safe shipping options.

Fresh organic certified products

Every item is strictly quality checked and EU certified.

Directly from Europe

Authentic formula supplied straight from trusted European producers.

Buy more & save more

Order in bulk and enjoy savings while never running out of formula.

Striking 99% customer repeat rate

Parents return for trust, quality, and great service.

Dedicated customer support

Our team is always here to help with your every request.

OUR CUSTOMERS TELL IT BETTER THAN WE DO!

Excellent

4.9

/ 5

Emily

"I switched my baby to HiPP and I can honestly say it’s been the best decision. He’s so much happier after feedings now. Thank you for making this formula easy to get!" "I switched my baby to HiPP and I can honestly say it’s been the best decision. He’s so much happier after feedings now. Thank you for making this formula easy to get!" "I switched my baby to HiPP and I can honestly say it’s been the best decision. He’s so much happier after feedings now. Thank you for making this formula easy to get!"

Sarah T.

"Finally, a store that gets it right every time! High quality, genuine products, fast service, and easy to shop. My new favorite." "Finally, a store that gets it right every time! High quality, genuine products, fast service, and easy to shop. My new favorite." "Finally, a store that gets it right every time! High quality, genuine products, fast service, and easy to shop. My new favorite."

Laura M.

"I grew up in Germany and I know how trusted Holle is there. I’m so relieved I can buy it here for my daughter." "I grew up in Germany and I know how trusted Holle is there. I’m so relieved I can buy it here for my daughter." "I grew up in Germany and I know how trusted Holle is there. I’m so relieved I can buy it here for my daughter."

Keisha

"I had a last-minute problem and support actually called me. Super helpful, super fast. Stress gone." "I had a last-minute problem and support actually called me. Super helpful, super fast. Stress gone." "I had a last-minute problem and support actually called me. Super helpful, super fast. Stress gone."

Megan Todd

"So happy I found this store. I can finally give my baby clean, organic formula without worrying about hidden ingredients. Highly recommend!" "So happy I found this store. I can finally give my baby clean, organic formula without worrying about hidden ingredients. Highly recommend!" "So happy I found this store. I can finally give my baby clean, organic formula without worrying about hidden ingredients. Highly recommend!"

Sarah K.

"My son had tummy issues with US brands, but Holle works perfectly for him. Shipping was quick and everything was packed so well." "My son had tummy issues with US brands, but Holle works perfectly for him. Shipping was quick and everything was packed so well." "My son had tummy issues with US brands, but Holle works perfectly for him. Shipping was quick and everything was packed so well."

WHY ORGANIC BABY PRODUCTS?

STRICT QUALITY STANDARTS

Made under EU rules ensuring safety, purity, and trusted care.

GENTLE ON DIGESTION

Formulated for comfort, making it easy on sensitive tummies.

NO SYNTHETIC ADDITIVES

Completely free from GMOs, pesticides, and preservatives.

ALL NUTRIENT-RICH

Balanced nutrition designed for healthy growth and progress.

STRICT QUALITY STANDARTS

Made under EU rules ensuring safety, purity, and trusted care.

GENTLE ON DIGESTION

Formulated for comfort, making it easy on sensitive tummies.

NO SYNTHETIC ADDITIVES

Completely free from GMOs, pesticides, and preservatives.

ALL NUTRIENT-RICH

Balanced nutrition designed for healthy growth and progress.

FAQ

What countries do you ship to, and how long does delivery take?

We ship globally. Delivery times depend on your location and method selected: typically 3–5 business days for most countries as in U.S. or Asia; Note: Customs, import duties, or local clearance may sometimes (rarely) delay delivery beyond our estimates.

Why are EUROPEAN formulas considered “better”?

Many parents choose European formulas because the standards and recipes are designed to be simple, consistent, and gentle—so you can buy with confidence.

  • Thoughtful composition. Most EU formulas use lactose as the primary carbohydrate and keep ingredient lists focused, avoiding corn-syrup sweeteners in the products we carry.
  • Consistent DHA. EU regulations require DHA (omega-3) in infant formula, so you don’t have to wonder whether it’s included.
  • Organic and specialty options. A wide range of certified organic lines and gentle alternatives such as goat milk or “comfort/sensitive” recipes make it easy to find a good fit.
  • Strict quality controls. European manufacturing follows rigorous rules for sourcing, contaminants, and labeling, with batch traceability printed on every tin.
  • Clear staging. The Stage 1/2 (and beyond) system helps you quickly choose a formula matched to your baby’s age and needs.

At Europe Baby Formula, every product is authentic, factory-sealed, and traceable by lot number and expiry date. We ship quickly and pack with care so your order arrives fresh and ready to use.

Do I have to pay customs, VAT, or import taxes?

No — we take care of all customs duties, VAT, and import taxes for you. The price you see at checkout is the final price you pay. There are no hidden fees or surprise charges upon delivery.

What if my order doesn’t arrive or gets lost?

In rare cases of loss or customs delays, we will help. You may choose to have us resend your order (if stock allows) or receive a full refund.
Please contact our customer service with your order number so we can assist you promptly.

Do you accept returns?

Because formula is a food/hygienic product, we typically do not accept returns once the product has shipped, to protect safety and prevent contamination.
However, if your order is canceled before shipping, we can refund it.

What if the formula I ordered doesn’t agree with my baby?

We want your baby to thrive. If the formula doesn’t work well for your child, we offer a “Right Formula Guarantee”: you can try a different formula (one box/can) on us.
Contact support and we’ll guide you through selecting an alternative.

How do I prepare the formula safely?

How to Prepare Powdered Baby Formula

Step-by-step instructions:

  1. Boil fresh drinking water for each feed and let it cool to about 120°F (50°C) before mixing.
  2. Pour roughly 2/3 of the required water into a clean, sterilized bottle.
  3. Using the measuring scoop included in your formula box (sizes vary by brand and batch), add the recommended number of level scoops — one scoop per 1 oz / 30 ml of water.
  4. Attach the nipple and cap, then shake well until the powder is fully dissolved.
  5. Add the rest of the water, shake again, and let the formula cool to body temperature (about 98°F / 37°C).
  6. Always test the milk on the inside of your wrist before feeding to ensure it’s safe and comfortable for your baby.

Important Guidelines

  • Only use the scoop provided in your formula pack.
  • Always follow the exact mixing instructions — do not add extra scoops or extra water.
  • Prepare bottles freshly before each feed and discard any unfinished formula.
  • Do not microwave bottles, as this can create dangerous hot spots.
  • Once opened, formula should be used within 3 weeks (21 days) and never past the printed expiration date (listed as day/month/year on European packaging).
  • Store formula in a cool, dry place away from direct sunlight and humidity.

Where do you source your formulas and how do I know they are authentic?

We source directly from brand manufacturers or their authorized distributors to guarantee authenticity.
All products are 100% genuine, not grey-market, and come with clear lot codes and expiry dates.

What expiry date can I expect?

We guarantee that all formula you receive will have at least 6 months or more remaining shelf life.

Can instructions on the packaging be in a language I don’t understand?

Yes. Some brands include instructions only in their native language (e.g. German, Dutch), not English.

Don’t worry — we provide translated instructions on our website and the formula can/box for your convenience.

How do I cancel an order or ask for a refund?

You can request cancellation or a refund before your order is processed and shipped. Once it’s shipped, we can’t cancel.

Please reach out immediately to customer support with your order details.